We thought supplements could be better.
StripIt was built around a simple idea: Supplements should fit into your life. Not the other way around.
We questioned everything
We obsessed over every detail—from the formulation to the packaging to the strip itself—because we believe the best supplement isn't the one sitting in your cabinet. It's the one you actually take.
The Origin
Growing up, we watched people in our family struggle to swallow pills. Something as simple as taking a daily vitamin could become something they avoided altogether.
But as we started looking more closely at the supplement industry, we realized the problem was bigger than pills. So much attention had gone into what we take, while the experience of actually taking it had barely changed. And when a routine creates friction, consistency becomes that much harder.
That's when StripIt became about more than making supplements easier to swallow. It became about rethinking the format to remove the friction altogether.
So we created an ultra-thin supplement strip that dissolves on your tongue in seconds—designed to make taking your supplements one less thing to think about.
We're Just Getting Started
This was never about one supplement.
We’re building a new way to take the supplements already part of everyday life, from sleep and digestion to daily vitamins and beyond.
Same idea every time: less friction, easier routines, supplements you’ll actually take.
Built by two brothers rethinking the way we take supplements.
